Buying diamond jewellery was quite easy a few years ago. If you wanted to buy an engagement
ring, a diamond bracelet or some diamonds earrings, you would call your favourite local
diamond jeweller’s place, sit down at their shop and then pick your favourite piece of diamond
jewellery from your trusted family jeweller. But this scenario has changed over the past 30
years and now it is up to you, the online diamond jewellery buyer, to do your research properly
before making a purchase.
The 4 fundamental elements that sum up the pricing of diamonds are quite evident. But like
most other things, once you are familiar with the basics, the excess information starts to
become more than many consumers need to know. The first 3 factors deciding the price of a
diamond; Clarity, Colour and Carat Weight are quite understandable. A heavier diamond with
more Carat Weight will cost more. Same goes with clarity, the less “Stuff” inside a diamond will
lead to higher clarity and thus higher cost. The more the diamond looks like “ice”, i.e. a higher
colour, more colourless, the more it will cost. There are charts for reference you can use which
makes it easier to understand.
Another big change is the extensive use of diamond grading reports these days which have
become an “integral” part of the diamond business. Even with these amendments in the
diamond purchasing process, a diamond’s Cut can still be a field of confusion and half-truths. A
grading report does not guarantee that the diamond will be beautiful. You should only accept
the diamond grade reports from GIA, AGSL, or EGL as these reports do have a cut grade that
can be trusted and can be used to compare with various diamonds. The subject of diamond
grading reports can be pretty complex and there are times that you can quit from this general
rule.
What should a consumer do?
Other than information on diamonds, another very important aspect which cannot be
overlooked in the diamond buying process is “Trust”. Just envisage the process one should
follow while buying diamond jewellery from an online jewellery store. You’d want to prefer an
online store which has been recommended by others, who has a Gemmologist, who is reliable
in the industry and freely gives you information that will help you in making an informed and
correct decision.
Stick to the Path!
While searching for the correct diamonds or a piece of diamond jewellery, it’s best not to get
distracted by the deceptive appeals of low prices. You will usually get what you pay for. Your
online retail store might have lower diamond prices but you can actually get the authentic
certification of the product you buy and the price will be less than local retail store.
The online diamond retailers definitely offer an attractive substitute to the conventional
diamond retail jewellery stores. Online retailers surely offer good quality diamonds at
competitive pricing along with being able to set the diamond into a basic or not so basic
beautiful mounting.
GoldeNet is the best place you can trust without any doubt because they are provide natural
loose diamonds with excellent quality as well as certifications from authentic and highly
regarded laboratories.